美国户外运动用品市场自1997年以来销售额增长了37%

　　尽管目前的打猎，钓鱼和露营的爱好者有所下降。但是近十年的发展还是保持良好的势头。根据美国体育用品协会的“2008年体育用品市场”的调出报告，户外运动产品在整个运动用品市场中占有重要的地位。

　　1997-2007十年间，消费者对射击运动器材的购买增长较快，销售额达到39亿美元，同期相比增长了55.2%。钓鱼销售额达到22亿美元，同期相比增长了18.8%。露营装备销售额达到15亿美元，同期相比增长了26.2%。

　　1997-2007十年间，钓鱼，露营装备和射击器材的销售额达到76亿美元，同期相比增长了37.0%，比整个装备行业增长要快。而整个运动装备行业的销售额在2007年达到253亿美元，同1997年相比，增长了32.8%。2007年，打猎，钓鱼和露营装备占整个装备销售额的30.4%，而在1997年只占29.4%，销售额是190亿美元。

　　原文：Outdoor Sporting Goods Sales Up 37% Since 1997

SportsOneSource Media

Despite a current decline in participation in hunting, camping and fishing, 10-year trends indicate strength in all three areas. According to an analysis of data in the just-released "Sporting Goods Market in 2008," published annually for nearly 30 years by the National Sporting Goods Association (NSGA), the "outdoor sportsman" product segments remain a vital part of the overall sporting goods market.

Consumer purchases of shooting sports equipment grew the most in the 10-year period 1997-2007, 55.2% to more than $3.9 billion last year. Fishing accounted for an 18.8% increase to $2.2 billion in 2007, and camping equipment sales grew 26.2% to $1.5 billion last year.

Combined, these categories grew 37.0% in those 10 years to $7.7 billion. They grew faster than the overall sports equipment category, which reached $25.3 billion in 2007, a 32.8% increase versus 1997.
Even more significantly, hunting, fishing and camping equipment purchases accounted for 30.4% of all equipment purchases in 2007, up from 29.4% of the $19.0 billion in 1997.
"This data indicates that outdoorsmen and sportsmen are very much committed to their leisure activities," said NSGA Vice President of Information & Research Thomas B. Doyle. "Increased sales of products in activities that are experiencing declines in participation indicate that the participant base for those activities is strong and viable."

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