Teva Mountain Games赛事创造了460万美元经济收入（2007年6月25日报导）

　　Teva Mountain Games Generate $4.6 Million

　　Posted： 6/25/2007

　　Teva Mountain Games山地运动大赛的组织者公布了一项经济调查分析报告，研究结果表明：此次为期五天的赛事给当地带来超过460万美元的经济收入。此次是第六届Teva Mountain Games，从5月30日至6月3日在Vail举办，有超过1，600名注册运动员参赛，估计有30，000名观众到场观看。

　　Organizers of the Teva Mountain Games released the results of an economic impact study conducted during the EVENT， concluding that the five-day festival generated over $4.6 million in incremental revenue for the local economy. The sixth annual Teva Mountain Games took place in Vail from May 30 to June 3， with over 1，600 registered athletes competing and an estimated 30，000 spectators in attendance.

　　“相比过去的6年，山地运动发展壮大起来了，这使我们感到很骄傲”。Joel Heath说：“这一年绝对是有史以来举办过如此成功和规模巨大的活动的一年，这项研究结果就能印证。”

　　We‘re incredibly proud of the organic growth the Mountain Games has achieved over the past six years，states event organizer Joel Heath of Untraditional Marketing.This year was definitely our biggest and best event yet and this study validates it.  We owe so much of our sUCCess to the tremendous support of the Vail community.

　　在此次活动中，一个第三方的研究小组有参加者进行了随机采访，以完成经济影响方面的研究。研究确定，Vail当地人口约30，000人，其中58%的人都专门前来参加山地运动会。

　　During the event， a third party research group conducted random， in-person intercept interviews to complete the economic impact study. The study determines that of the estimated 30，000 people in Vail during the event， 58 percent came specifically to attend the Mountain Games.

　　50%的活动参加者都是过夜游客，其中53%直接留在Vail住宿。在Vail过夜的游客平均消费为283。49美元，人均花在住宿、餐饮、娱乐及购物方面的停留时间为2。61天。非住宿的参观者在每天往返费用方面日均消费27。66美元，人均停留时间为1。8天。这个研究结果表明，前来参加山地运动会的有个总消费额累计达4，642，924美元，其中3，844，635美元都是在Vail消费的。

　　Fifty percent of event attendees were overnight visitors， of which 53 percent stayed directly in the Town of Vail. Overnight Vail visitors spent an average of $283.49 on lodging， dining， entertainment and shopping per day and stayed an average 2.61 days. Day visitors averaged $27.66 in spending per day and returned to the event for an average 1.8 days.  The study concludes that total expenditures for Mountain Games visitors totaled $4，642，924， of which $3，844，635 was spent directly in Vail.

　　其他研究内容包括：

　　54%的人至少一次来这里参加比赛。42%的人由100英里外来到Vail。71%的人是2至5人一起结伴而来。来到Vail特别是来参加Mountain Games的人均年龄是38岁。其中一半参加Mountain Games的人晚上在Vail留宿（ 29%科罗拉多州居民，21%外州旅客）。45%的来访游客特别是来参加Mountain Games的年龄在25至44岁之间。

　　Other highlights of the study include：

　　54% of people attending the Games had been to the event at least once before.

　　42% traveled over 100 miles for their visit to Vail.

　　71% were traveling in small groups of 2~5 people.

　　The average age of those in Vail specifically for the Mountain Games was 38.

　　One-half of those in town for the Mountain Games were staying in the Vail area overnight （29% Colorado residents and 21% out-of-state visitors）.

　　45% of those visiting Vail specifically for the Mountain Games were aged 25~44.